We’re a second stage accelerator helping founders develop & ship stronger value enabled by hardware

We’re helping Stockholm to become a hub for hardware enabled startups by creating a viable path to Series A

We connect startups with a tailored set of execution experts from the nordic ecosystem and provide the financing & experience to unlock this injection in exchange for equity.

Sustainable Development Goals

We only support startups that combine profitability with positive social or environmental impact.

To qualify, a startup’s primary purpose must align with a Sustainable Development Goal, support SDG12 and the total business cannot conflict with any of the SDGs.
We anticipate having the most impact within the 5 SDGs below.

Who We Are

Dan McCormick

Dan McCormick
Venture Lead

dan@the-bakery.se
Jean-Baptiste Gerrard

Jean-Baptiste Gerard
Program Lead

jean@the-bakery.se
Erik Söderberg

Erik Söderberg
Financial Lead

erik@the-bakery.se
Mikael Söderberg

Mikael Söderberg
Technology Lead

mikael@the-bakery.se

We’re always seeking passionate investors, supporters and bold startups!

info@the-bakery.se

Supporters & Advisors

The enthusiasm, experience and contributions from leaders in the community is key to our success.

Molly Ränge

Molly Ränge

Claes Lundin

Claes Lundin

Marko Pirc

Marko Pirc

Hedda Båverud Olsson

Hedda Båverud Olsson